“Lady Southgate steps into the spotlight! After years of supporting Sir Gareth behind the scenes, low-key WAG Alison, 59, has turned into an 'iconic' fashion influencer alongside 'twin' daughter Mia”

Key points

• Alison, Sir Gareth Southgate's wife, has shifted from behind-the-scenes support to front-of-camera fashion content.
• She collaborates with daughter Mia in Instagram videos, gaining hundreds of thousands of views.
• Their Letting my mum style me series features various outfits for dates and holidays.
• Mia, 25, has built a following of over 35,000 as the duo share styling content.
• Alison previously worked in a south London clothes shop before marrying Gareth Southgate.